Leadership that sells: New sales management course at alfatraining

Sales has long been more than just traditional sales. Anyone pursuing a career in sales today is opting for a professional field with enormous development potential and excellent promotion prospects. With the new further training course Vertriebsleitung from alfatraining, prospective sales managers learn the tools they need to actively take on management responsibility in this dynamic industry and play a decisive role in shaping companies.

The course provides a comprehensive understanding of markets and customer needs, focuses on the development of modern sales strategies and shows how sales processes can be efficiently planned, managed and controlled. An essential part of the course is the professional management of sales KPIs: Participants learn how to define important KPIs, analyze them systematically and derive measures for optimization. The use of customer relationship management systems (CRM) plays just as important a role as the integration of digital tools and artificial intelligence in day-to-day sales.

The training also places great emphasis on teaching communication skills. If you want to lead a sales team later on, you not only have to be able to convince people professionally, but also act empathetically, solution-oriented and confidently - skills that are systematically built up on the course. In addition, key legal principles in sales are covered, such as contract law, liability issues and data protection, so that participants can carry out their tasks in a legally compliant and professional manner.

Classes are held full-time via the modern, digital alfaview campus. Participants can attend the course anywhere in Germany and benefit from personal support from experienced trainers.

Whether as a sales manager, key account manager, business development manager or in another management position in sales - the further training course Vertriebsleitung from alfatraining opens doors for a sustainable and successful career in a key sector of the economy.

Course: Vertriebsleitung
Duration: 4 weeks full-time
Final examination: Practical project work with final presentation
Final certificate: Sales manager

100% eligible for funding with Bildungsgutschein via the Agentur für Arbeit, job center or other state funding agencies