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Certificates: Design Thinking" certificate
Visual Designer" certificate -
Additional Certificates: Certificate "Web design with HTML/CSS/Dreamweaver"
Certificate "UI/UX Design"
Certificate "Video editing and post-production with Adobe Premiere Pro CC and After Effects CC" -
Examination: Practical project work with final presentations
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Teaching Times: Full-timeMonday to Friday from 8:30 a.m. to 3:35 p.m. (in weeks with public holidays from 8:30 a.m. to 5:10 p.m.)
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Language of Instruction: German
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Duration: 17 Weeks
Design Thinking
Introduction to Design Thinking (approx. 1 day)
Design Thinking process at a glance
The most important rules and phases of Design Thinking
Practice-oriented approaches and applications
5 phases in a real project (approx. 3 days)
Research Phase
Methodological input on qualitative research
Implementation through practical exercises on a real project
Synthesis phase
Methodical input on analysis and synthesis
Implementation through practical exercises on a real project
Ideation phase
Methodical input on creative techniques and idea development
Implementation through practical exercises on a real project
Prototyping phase
Methodical input on visualization and prototyping (including mockups, click dummies, 3D printing and rapid prototyping)
Implementation through practical exercises on a real project
Testing phase
Methodical input on test methods and iteration, agile approach
Implementation through practical exercises on a real project
Artificial intelligence (AI) in the work process
Presentation of specific AI technologies
and possible applications in the professional environment
Project work (approx. 1 day)
To consolidate the content learned
Presentation of the project results
Web design with HTML, CSS and Dreamweaver
HTML (approx. 5 days)
Basic framework
Tags for text creation (h1-h6, p, br)
Basics of CSS
Text format commands
Scaffolding HTML tags (e.g. header, nav)
Integrating graphics and preparing them in Photoshop
Favicons
Links
Internal, external, phone, mailto links
Lists and tables
Forms in HTML
Form elements
Integration of video and audio elements
Integration of YouTube and Google Maps
Differences between XHTML and HTML
Artificial intelligence (AI) in the work process
Presentation of specific AI technologies
and possible applications in the professional environment
Basics CSS (approx. 5 days)
Basics of Dreamweaver
Integration options for CSS specifications (internal, external, inline style)
Text design with CSS
CSS attributes for designing borders and spacing (padding, margin)
Background design with CSS
Float/clear basics
Column spacing with float
Colors with CSS
Clearfix
Pseudo elements (::before/::after)
Pseudo-classes (:nth-of-type)
List/display/link pseudo-classes
Navigation with ul/li (horizontal/vertical)
CSS Flexbox (approx. 5 days)
Columns with Flex
Alignment of elements with Flex
Columns in columns with Flex
Using individual fonts (@font-face)
Fonts with Dreamweaver
Dreamweaver - CSS Designer
CSS position
Positions: relative/absolute/fixed
Possibilities for form design via CSS
CSS color gradients
CSS - transition/transform
Responsive web design (approx. 6 days)
Breakpoints, viewport, media queries
Designing headers and header-img responsively
Picture elements in HTML
Mobile navigation with hover
Enable hover in click on Apple cell phones
Click event via CSS (using checkbox)
Responsive navigation with click
Animated burger button
CSS accordion (using radio buttons)
Drop-down menu for desktop and mobile
Different designs
CSS pseudo class :target
One-page site - page structure
Responsive navigation with :target control
Advantages of one-page sites
JavaScript (approx. 9 days)
Integrating applications
Getting started with JavaScript/jQuery
If-then-else
Variables
Data object
Array Data type
ScrollTop
For loop
Math object
Sticky-menu (js/css)
Show/hide menu with scrolling
Use of vh/vw and calc
Mandatory information imprint/data protection
Cookie notice
Font-awesome - Symbol library
CSS-Filter
CSS variables
Optimize the site for search engines (SEO)
Object fit - frame-filling graphics
CSS animation
CSS grid
Grid-template-areas
Introduction to CSS framework: Bootstrap
Project work (approx. 10 days)
To consolidate the content learned
Presentation of the project results
UI/UX design
General introduction to the topic (approx. 1 day)
UX, usability, UI, mental model, human factors
Principles of user-centered design
ISO 9241-210/HCD
Process for designing usable interactive systems
HCD: Analysis - Understanding and defining the context of use (approx. 3 days)
Personae
Empathy map
Customer Journey
Web analytics
Focus groups
Questionnaire
HCD: Specifying the usage requirement (approx. 1 day)
Scenario model
Task model
Context interviews
Diary studies
Participant observation
HCD: Creating design solutions to meet usage requirements (approx. 1 day)
Guidelines and standards: 7 dialog principles of ISO 9241-110
10 principles of user interface design according to Jakob Nielsen
Visual perception, regularities
HCD design solutions: Taxonomy Information Architecture & Navigation Concepts (approx. 3 days)
Flow Chart
User Flow
Information Architecture
Micro information architecture
Conversion strategy
Navigation concepts
Sitemap
Card Sorting: Planning, preparation, implementation and evaluation
Overview of agile project management (approx. 1 day)
Waterfall model vs. agile
Insight into agile management according to the Scrum method
Epic, user story and task
Design sprint method
HCD design solutions: User Interface Design (approx. 1 day)
Styleguide, UI KITs, Pattern Library & Design System
UI components/elements & form
Colors, font and typography in the UI, icons
Atomic design
Mobile first design
HCD design solutions: Design techniques with Figma & XD Adobe (approx. 2 days)
Figma vs. Adobe XD
Figma
The Figma tool range
Workflow
UI components
Responsive design
Scribbles, wireframes
Interactive prototypes
Adobe XD
The XD tool palette
Workflow
UI components
Responsive Design
Scribbles, wireframes
Interactive prototypes
HCD evaluation of the design against the user requirements - usability testing (approx. 2 days)
An overview of usability testing methods Thinking Aloud: planning, preparation, implementation and evaluation
(UEQ) User Experience QuestionnaireAttrakDiff
VisAWI - Visual Aesthetics of Websites Inventory
A/B testing
Artificial intelligence (AI) in the work process
Presentation of specific AI technologies and possible applications in the professional environment
Project work (approx. 5 days)
To consolidate the content learned
Presentation of the project results
Video editing with Adobe Premiere Pro CC
Adobe Premiere Pro (approx. 7 days)
Project orientation and format definition
Program interface
Text and object templates
Project, editing and monitor windows
Assembly of clips in the editing window
Transitions and effects
Video retouching and filters
Creating title sequences
Importing images, audio files and directories
Combination with other Adobe programs
Sound creation and editing
Working with fades
Color correction
Motion tracking
Import and export functions
Practical tips and tricks
Artificial intelligence (AI) in the work process
Presentation of specific AI technologies
and possible applications in the professional environment
Project work (approx. 3 days)
To consolidate the content learned
Presentation of the project results
Post-production with Adobe After Effects CC
Adobe After Effects CC (approx. 7 days)
Terms and standards
Format definitions
Project planning and organization
Importing and managing raw data
Motion control
Working with different layers
Compositions and timeline
Transfer modes, editing functions
Creating simple 3D animations
Creating visual effects
Working with keyframes
Rendering and render settings
Working with masks and text tools
Audio functions and editing
Time distortion
Vector drawing tools and retouching
Animated video clips
Light and camera, color correction
Keying, motion tracking
Import and export functions
Practical tips and tricks
Project work (approx. 3 days)
To consolidate the content learned
Presentation of the project results
Changes are possible. The course content is updated regularly.
You know the complete workflow for a modern web design and produce user-friendly and sophisticated websites. You will also master the basics of user interface and user experience and know the key guidelines and standards for graphical user interfaces so that you can test them for user-friendliness and adapt them to users. You will also be able to professionally produce digital video material with Adobe Premiere and Adobe After Effects. You will master various techniques to implement concepts graphically.
The course also teaches the design thinking approach, which can be used to develop innovative solutions for complex problems. The design thinking approach is clearly structured, iterative and leaves plenty of room for new perspectives. The course conveys the meaning, process and principles of the method.
Web designers, web programmers, graphic designers, media designers, specialists from artistic professions or people who are responsible for the conception, design and practical implementation of websites and want to acquire the necessary knowledge and skills.
Specialists and managers from all departments, innovation managers, marketing managers, business developers, product managers and research and development managers.
Nowadays, almost all companies rely on an attractive Internet presence to represent them as a company. The main potential employers are graphic design, advertising, web, multimedia or full-service agencies, as well as software and database providers. Web design skills are required in almost all sectors. With the appropriate know-how, self-employment is also an interesting prospect.
Design thinking was initially an innovative method for product development, but it has now spread to the entire corporate culture and is therefore in demand across all industries.Didactic concept
Your lecturers are highly qualified both professionally and didactically and will teach you from the first to the last day (no self-study system).
You will learn in effective small groups. The courses usually consist of 6 to 25 participants. The general lessons are supplemented by numerous practical exercises in all course modules. The practice phase is an important part of the course, as it is during this time that you process what you have just learned and gain confidence and routine in its application. The final section of the course involves a project, a case study or a final exam.
Virtual classroom alfaview®
Lessons take place using modern alfaview® video technology - either from the comfort of your own home or at our premises at Bildungszentrum. The entire course can see each other face-to-face via alfaview®, communicate with each other in lip-sync voice quality and work on joint projects. Of course, you can also see and talk to your connected trainers live at any time and you will be taught by your lecturers in real time for the entire duration of the course. The lessons are not e-learning, but real live face-to-face lessons via video technology.
The courses at alfatraining are funded by Agentur für Arbeit and are certified in accordance with the AZAV approval regulation. When submitting a Bildungsgutscheinor Aktivierungs- und Vermittlungsgutschein, the entire course costs are usually covered by your funding body.
Funding is also possible via Europäischen Sozialfonds (ESF), Deutsche Rentenversicherung (DRV) or regional funding programs. As a regular soldier, you have the option of attending further training courses via Berufsförderungsdienst (BFD). Companies can also have their employees qualified via funding from Agentur für Arbeit (Qualifizierungschancengesetz).