Media design with business English

Free of cost

by funding

The course teaches you how to use the Creative Cloud from Adobe Systems for modern media design and refreshes your English language skills. You will learn how artificial intelligence (AI) is used in your professional environment.
  • Certificates: Certificate "Media design - with Adobe Photoshop, Illustrator, InDesign, Acrobat Pro CC"
    TOEIC® certificate (Test of English for International Communication)
  • Examination: Practical project work with final presentations
    TOEIC®-Test (Test of English for International Communication)
  • Teaching Times: Full-time
    Monday to Friday from 8:30 a.m. to 3:35 p.m. (in weeks with public holidays from 8:30 a.m. to 5:10 p.m.)
  • Language of Instruction: German
  • Duration: 12 Weeks

Media design with Adobe Photoshop / Illustrator / InDesign / Acrobat Pro (Adobe CC)

Adobe Photoshop CC (approx. 10 days)

File formats and color modes

Working with Adobe Bridge

Fill layers, patterns and brushes

Changing and optimizing image qualities (view, resolution, image size, workspace)

Transforming image elements

Content dependency

Selecting and masking

Working with layers

Layer styles, blending modes and opacity

Image composition with layer masks

Smart objects

Using color corrections effectively

Working with colors, gradients, Color CC

Repairing and retouching images

Filters and effects

Camera Raw and Bridge

Automating processes

Animation (frame, video sequence)

Outputting and sharing images (digital, print)


Artificial intelligence (AI) in the work process

Presentation of specific AI technologies

and possible applications in the professional environment


Adobe Illustrator CC (approx. 6 days)

Creating and editing artboards

Guides, rulers and grids

Draw and edit paths

Draw objects

Selecting, transforming and editing objects

Shaper tool, blending tool (blending)

Interlacing

Place, link and embed images

Converting images into vector graphics (tracing)

Working with colors and contours

Color palettes with Adobe Color

Color gradients and transparency

Layers and masks

Patterns, brushes and symbols

Filters and effects

Texts, typography and Adobe Fonts

Use of the perspective grid

Creating and designing diagrams

Use of libraries

Print preparation and PDF output

Data export and transfer for web and video


Adobe InDesign CC (approx. 12 days)

Page and document layout

Guides, grids, rulers

Creating page layouts with text/graphics

Frames, pen and pencil tools

Text editing, typography

Adding Adobe fonts

Tabs, bulleted lists and numbering

Master pages, nested master pages

Automatic page numbers and section markers

Working with formats and templates

Generating tables of contents

GREP, libraries, snippets

Placement of text, import/export options

Placing, linking and embedding images

Image import/export options

Table design in InDesign

Colors and gradients

Use of layers

Data merging for layouts (book)

Flow around objects (text flow)

Export via "Publish Online" as HTML

Export e-book as EPUB

Alternative layouts, liquid layouts

Create interactive PDF documents

Set up bookmarks

Hyperlinks, buttons, animations

Data check with preflight, soft proof

Print PDF export in detail

Integrate movie and audio files


Adobe Acrobat Pro (approx. 2 days)

Check PDF conformity (e.g. PDF-X3 standard)

Create PDF from file

Merging files

Editing text and images in PDF

Bookmarks and comments

Notes and stamps

Crop or rotate a PDF file

Manage pages

Page transitions and full screen mode

Protect PDF files

Create portfolios

Adding multimedia content to the PDF

Create interactive objects (e.g. buttons)


Project work (approx. 10 days)

To consolidate the content learned

Presentation of the project results

Business English

General language part (approx. 4 days)

Basic structures of the English language

Tenses (simple, continuous, perfect), questions

Active/passive voice

Adjective/adverb

Modal verbs

Conditional

British and American English

Important idioms

Presenting in English


Communicative part (approx. 5 days)

Establishing and maintaining customer contacts, telephone calls, correspondence

Presentation of business visits

Dealing with complaints

Describing products

Writing letters and emails using common phrases on topics such as orders, quotations

Communicating the hierarchical structure of the company


Artificial intelligence (AI) in the work process

Presentation of specific AI technologies

and possible applications in the professional environment


Business English (approx. 6 days)

Writing business correspondence

Influencing

Professional discussion of topics such as company structure, marketing and sales

Reporting on market analyses, discussion of financial trends

On a business trip: At the reception, in the hotel, in the restaurant

Appearance in meetings

Describing processes and procedures

Conducting negotiations and reaching agreements

Developing and communicating plans/projects

Preparing presentations

English-language job descriptions

Anglo-Saxon application process

Writing the CV

Interview: confident presentation of experience and qualifications


Project work, certification preparation and TOEIC® certification exam (approx. 5 days)



Changes are possible. The course content is updated regularly.

Prerequisite for participation in the course is previous knowledge of English (secondary school level).

Once you have completed the course, you will quickly and confidently master the use of Adobe Systems' Creative Cloud and thus have professional knowledge of the industry-standard software for modern media design. You will process images, graphics and texts into a representative and sophisticated layout.

You will also improve your English language skills in a practical way so that you can be successful in the international workplace. The course concludes with the internationally recognized TOEIC® test, which provides you with the best possible proof of your acquired knowledge.

Media designers, graphic designers, web designers, professionals from artistic professions, public relations, communication and marketing as well as architecture and photography who want to update their skills in creating media products (digital and print).

The additional English qualification is useful for anyone for whom a solid command of the English language is important for their professional tasks.

Your future area of application can be in the print and digital sector, but above all in the creation of advertising media. The skills you acquire are in demand across all design and graphics sectors. With the appropriate know-how, self-employment is also an interesting prospect.

The informative TOEIC® test gives you a detailed insight into the language skills you have acquired, making it easier for you to enter and advance in your career.

Didactic concept

Your lecturers are highly qualified both professionally and didactically and will teach you from the first to the last day (no self-study system).

You will learn in effective small groups. The courses usually consist of 6 to 25 participants. The general lessons are supplemented by numerous practical exercises in all course modules. The practice phase is an important part of the course, as it is during this time that you process what you have just learned and gain confidence and routine in its application. The final section of the course involves a project, a case study or a final exam.

 

Virtual classroom alfaview®

Lessons take place using modern alfaview® video technology - either from the comfort of your own home or at our premises at Bildungszentrum. The entire course can see each other face-to-face via alfaview®, communicate with each other in lip-sync voice quality and work on joint projects. Of course, you can also see and talk to your connected trainers live at any time and you will be taught by your lecturers in real time for the entire duration of the course. The lessons are not e-learning, but real live face-to-face lessons via video technology.

 

The courses at alfatraining are funded by Agentur für Arbeit and are certified in accordance with the AZAV approval regulation. When submitting a Bildungsgutscheinor Aktivierungs- und Vermittlungsgutschein, the entire course costs are usually covered by your funding body.
Funding is also possible via Europäischen Sozialfonds (ESF), Deutsche Rentenversicherung (DRV) or regional funding programs. As a regular soldier, you have the option of attending further training courses via Berufsförderungsdienst (BFD). Companies can also have their employees qualified via funding from Agentur für Arbeit (Qualifizierungschancengesetz).

We will gladly advise you free of charge. 0800 3456-500 Mon. - Fri. from 8 am to 5 pm
free of charge from all German networks.
Contact
We will gladly advise you free of charge. 0800 3456-500 Mon. - Fri. from 8 am to 5 pm free of charge from all German networks.