Retail assistant with artificial intelligence (AI) and prompting in the professional environment and business English
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Certificates: Certificate "Artificial intelligence (AI) and prompting in the professional environment"
Retail assistant" certificate
TOEIC® certificate (Test of English for International Communication) -
Additional Certificates: "Retail Ready - Entry into the retail sector" certificate
"Driving license for digital competence" certificate -
Examination: Praxisbezogene Projektarbeiten mit Abschlusspräsentationen
Führerschein für digitale Kompetenz
TOEIC®-Test (Test of English for International Communication) -
Teaching Times: Full-timeMonday to Friday from 8:30 a.m. to 3:35 p.m. (in weeks with public holidays from 8:30 a.m. to 5:10 p.m.)
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Language of Instruction: German
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Duration: 13 Weeks
Artificial intelligence (AI) and prompting in the professional environment
Basics of Artificial Intelligence (AI) (approx. 1 day)
What is artificial intelligence?
Basic terms and concepts
Machine learning, neural networks, generative AI
Overview of common AI applications
Prompting and efficient use of AI (approx. 1 day)
Introduction to prompting: What is a prompt, why is it important?
Best practices: Roles, contexts, examples, iteration
Prompt strategies for text generation, research,
organization, decision support and creative tasks (image, audio, video)
AI for research, organization and communication (approx. 1 day)
Researching with ChatGPT and Copilot Chat
Organizing and making decisions with AI (e.g. NFC automatisms, voice commands)
Optimizing communication with AI - translation, correction, ChatBots, efficiency tools
AI for text, media and presentations (approx. 1 day)
Text generation and text adaptation
Supplementary AI tools for text generation e.g. GPT, dictation, autoscan
Media creation and editing using AI: image generation, object and background removal, video editing
Creation of AI agents and digital assistants
Optimizing presentations using Gamma: structure, layout, impact analysis
Project work (approx. 1 day)
To consolidate the content learned
Presentation of the project results
Retail Ready - entry into the retail sector
Retail basics (approx. 2 days)
Structure and organization of the retail business
Tasks of the retail trade
Introduction to product ranges
Presentation of goods and prices
Overview: Forms of distribution and sales channels
Product knowledge (approx. 4 days)
Assortment classification
Production and nutrients of food
Textile raw materials and material composition
Labeling and storage (incl. shelf zones, product carriers)
Labeling and care of textiles
Handling packaging and sustainable packaging trends
Promotional placement of special offers
Dealing with unsaleable goods
Legal regulations (LMIV, Price Indication Regulation, textile labeling, etc.)
Artificial intelligence (AI) in the work process
Presentation of specific AI technologies and
Possible applications in the professional environment
Cash register systems and payment methods (approx. 3 days)
Basics of checkout systems
Payment methods, incl. contactless, mobile, digital
Cash register organization and instructions
Cash register training: keyboard, scanner, checkout processes
Cash register accounting and difference clarification
Security features of banknotes
Customer contact and communication (approx. 2 days)
Advising and informing customers
Basis of communication and body language
Complaints, returns and exchanges
Special sales situations (approx. 1 day)
Recognizing and reacting to shoplifting
Dealing with accompanying persons (e.g. children, pets)
De-escalation with difficult customers
Assortment and sales management (approx. 2 days)
Assortment optimization and development
Merchandise management systems (insight and control)
Key sales figures and purchasing behavior
Analyzing customer structure
Inventory management and replenishment processes
Planning sales, income and costs
POS marketing and customer approach (approx. 2 days)
Sales and advertising concepts
pricing policy
Sales promotion
Visual merchandising
Customer loyalty programs
Location-based public relations
Insight into personnel management (approx. 1 day)
Planning personnel requirements and personnel costs
Selection and recruitment of employees
Scheduling and shift models
Project work (approx. 3 days)
To consolidate the content learned
Presentation of the project results
Office organization
Office working environment (full-time approx. 4 days/part-time approx. 8 days)
Workplace organization
Video conferencing
Preparing presentations
Time and self-management
Setting priorities
Mail processing
Organization of appointments (full-time approx. 3 days/part-time approx. 6 days)
Planning appointments and meetings with MS Outlook
Event planning
Planning business trips
Artificial intelligence (AI) in the work process
Presentation of specific AI technologies
and possible applications in the professional environment
Business management basics for office professions (full-time approx. 5 days/part-time approx. 10 days)
Fundamentals of business management
Company forms, goals, management
Organizational structure in companies/organizational charts
Management styles and techniques
Agendas/protocols
Fundamentals of accounting
Offer and order management
Project work (full-time approx. 3 days/part-time approx. 6 days)
To consolidate the content learned
Presentation of the project results
Digital office (full-time approx. 3.5 days/part-time approx. 7 days)
Modern letter style
Commercial correspondence
DIN 5008
Preparation of telephone calls
Template design, form letters
Document management - digital and analog
Data protection, laws
Digitalization/digital transformation and working world 4.0
Phishing emails and spam filters
Email, voice messages, messenger services
Using search engines and applying filters
Online banking, online orders
File sharing - synchronizing, sharing and accessing files
Creating and changing passwords securely (two-factor authentication)
Practical project work and exam: Driving license for digital competence (full-time approx. 1.5 days/part-time approx. 3 days)
Business English
General language part (approx. 4 days)
Basic structures of the English language
Tenses (simple, continuous, perfect), questions
Active/passive voice
Adjective/adverb
Modal verbs
Conditional
British and American English
Important idioms
Presenting in English
Communicative part (approx. 5 days)
Establishing and maintaining customer contacts, telephone calls, correspondence
Presentation of business visits
Dealing with complaints
Describing products
Writing letters and emails using common phrases on topics such as orders, quotations
Communicating the hierarchical structure of the company
Artificial intelligence (AI) in the work process
Presentation of specific AI technologies
and possible applications in the professional environment
Business English (approx. 6 days)
Writing business correspondence
Influencing
Professional discussion of topics such as company structure, marketing and sales
Reporting on market analyses, discussion of financial trends
On a business trip: At the reception, in the hotel, in the restaurant
Appearance in meetings
Describing processes and procedures
Conducting negotiations and reaching agreements
Developing and communicating plans/projects
Preparing presentations
English-language job descriptions
Anglo-Saxon application process
Writing the CV
Interview: confident presentation of experience and qualifications
Project work, certification preparation and TOEIC® certification exam (approx. 5 days)
Changes are possible. The course content is updated regularly.
You are familiar with the organization of retail businesses, the handling of goods, checkout systems and customers as well as sales promotion measures. You are also familiar with the basics of sales management and personnel management.
You are also familiar with office administration, have sound cross-sector knowledge of the professional workflow of an office and are proficient in modern communication techniques. You will be able to take on administrative and organizational tasks in the secretariat and administration and complete commercial work orders independently. In addition, this course will provide you with a meaningful proof of your current knowledge of digital office work in the form of a "digital competence driver's license".
You will also improve your English language skills in a practical way so that you can be successful in the international workplace. The course concludes with the internationally recognized TOEIC® test, which provides you with the best possible proof of your acquired knowledge.
You will also be able to formulate targeted prompts and use AI tools such as ChatGPT or Copilot Chat effectively to research information, organize work processes, create texts and media and optimize presentations. You will also be able to critically evaluate AI, use it responsibly and integrate it into your day-to-day work in a practical way.
Career starters, career changers and people returning to work who would like to acquire basic knowledge of retail and normal office procedures. The course is also ideal for people reorienting themselves professionally or as part of labor market integration measures.
The additional English qualification is useful for anyone for whom a solid command of the English language is important for their professional tasks.
You will have a wide range of career prospects in sales, customer service and product presentation. The knowledge you acquire will qualify you for entry-level positions in retail.
Your additional new skills in the field of office assistance will also open up commercial, administrative and organizational activities in secretariats and administrative offices are in demand in companies in almost all sectors of the economy.
With the meaningful TOEIC® test, you also provide a detailed insight into your acquired qualifications in the language environment and thus facilitate your career entry and advancement.
Specialists who can use AI as a tool to improve efficiency, decision-making and innovation in companies are also in demand in all sectors.
Didactic concept
Your lecturers are highly qualified both professionally and didactically and will teach you from the first to the last day (no self-study system).
You will learn in effective small groups. The courses usually consist of 6 to 25 participants. The general lessons are supplemented by numerous practical exercises in all course modules. The practice phase is an important part of the course, as it is during this time that you process what you have just learned and gain confidence and routine in its application. The final section of the course involves a project, a case study or a final exam.
Virtual classroom alfaview®
Lessons take place using modern alfaview® video technology - either from the comfort of your own home or at our premises at Bildungszentrum. The entire course can see each other face-to-face via alfaview®, communicate with each other in lip-sync voice quality and work on joint projects. Of course, you can also see and talk to your connected trainers live at any time and you will be taught by your lecturers in real time for the entire duration of the course. The lessons are not e-learning, but real live face-to-face lessons via video technology.
The courses at alfatraining are funded by Agentur für Arbeit and are certified in accordance with the AZAV approval regulation. When submitting a Bildungsgutscheinor Aktivierungs- und Vermittlungsgutschein, the entire course costs are usually covered by your funding body.
Funding is also possible via Europäischen Sozialfonds (ESF), Deutsche Rentenversicherung (DRV) or regional funding programs. As a regular soldier, you have the option of attending further training courses via Berufsförderungsdienst (BFD). Companies can also have their employees qualified via funding from Agentur für Arbeit (Qualifizierungschancengesetz).