Digital communication with project management and quality officers

The course teaches techniques for confident, solution-oriented communication and professional complaint management to promote customer satisfaction and loyalty. It also covers the basics of modern project management and the application of the ISO DIN EN 9001 standard for quality management systems. The use of artificial intelligence in the professional environment is also addressed.
  • Certificates: Digital Communication" certificate
    Basic certificate in project management (GPM)® from PM-Zert
    Certificate "Quality representative with TÜV Rheinland-certified qualification"
  • Examination: Praxisbezogene Projektarbeiten mit Abschlusspräsentationen
    Zertifizierung durch die PM-ZERT, Zertifizierungsstelle der GPM Deutsche Gesellschaft für Projektmanagement e. V.
    Qualitätsbeauftragte:r mit TÜV Rheinland geprüfter Qualifikation
  • Teaching Times: Full-time
    Monday to Friday from 8:30 a.m. to 3:35 p.m. (in weeks with public holidays from 8:30 a.m. to 5:10 p.m.)
  • Language of Instruction: German
  • Duration: 12 Weeks

Digital communication

Basics (approx. 2 days)

What is "digital communication"?

Differentiation from analog communication

Mixed forms

Advantages and disadvantages of digital communication (always on, data integration, internationalization, interactivity)

What is digital rhetoric?

Text-based, audio-visual and multimedia communication channels and hybrid forms (e-mail, instant messaging, podcasts, etc.)


Legal basics (approx. 1 day)

Media and copyright law

Data protection (DSGVO) and data security

Encryption of data


Artificial intelligence (AI) in the work process

Presentation of specific AI technologies

and possible applications in the professional environment


Media competence (approx. 1 day)

keywords

algorithms

Recognizing fake news

Confirmation bias

Prompt engineering


Corporate communication (approx. 2 days)

Networked working environments/collaborative working

New Work

Corporate Communication

New, digital corporate models and tools

Digital change in the corporate culture

Social networks

Social intranet

Video conferencing


Customer communication (approx. 2 days)

Meaning and structure of e-commerce

Customer experience (CX)

Medium selection for written customer contact based on customer needs

Communication requirements at the customer touchpoint

Definition and implementation of conversation goals

Successful and active conversation management

Solution-oriented conversation

Saying goodbye at the end of the conversation

Chatbots


E-mails in the digital age (approx. 1 day)

The customer-oriented e-mail

Formulations

Choosing the right writing style

Quick blocks

Spam filter


Video conferences and telephone calls (approx. 3 days)

Preparation for online meetings

Methods and tools for successful

online meetings

Procedures and pitfalls in online calls

Technical framework conditions

The importance of body language, influence of voice, choice of language, facial expressions and gestures

Perception of breathing, voice pitch, articulation and posture as well as personal perception

Active listening

Radiating confidence and competence

Service-oriented greeting, successful and active conversation skills

Invitation, preparation and follow-up (taking minutes)


Conflict management (approx. 1 day)

Causes of a conflict

Conflict models

Obstacles to communication

Stages of conflict management

Roles within conflict management

Shitstorm

Dealing with trolls


Project work (approx. 2 days)

To consolidate the content learned

Presentation of the project results


Complaints management


Introduction to complaint management (approx. 1 day)

Complaints as opportunities for the company

Causes and types of complaints

Understanding customer behavior

Complaint management systems


Psychology of the complaint (approx. 1 day)

Iceberg theory

Relationship levels

Needs pyramid according to Maslow


Reaction to complaints (approx. 0.5 days)

Interpreting complaints and wishes

Tone and voice pitch

Key factors


Processing of complaints (approx. 1 day)

Basic rules for complaints

Processing written complaints

Procedure of a complaint discussion


De-escalation strategies (approx. 0.5 days)


Project work (approx. 1 day)

To consolidate the content learned

Presentation of the project results

Project management incl. certification by PM-ZERT, certification body of GPM Deutsche Gesellschaft für Projektmanagement e. V. V.

Context skills (approx. 2 days)

Strategy

Governance, structures and processes

Power and interests


Technical skills (approx. 7 days)

Project design

Requirements and objectives

Scope of services and delivery objects

Process and deadlines

Organization, information and documentation

Stakeholders

Opportunities and risks

Agile project management


Artificial intelligence (AI) in the work process

Presentation of specific AI technologies

and possible applications in the professional environment


Presentation options for project management with MS Project (approx. 5 days)

Introduction to MS Project

Cost plan and financing

Resource planning

Planning and control

Reporting


Personal and social skills (People) (approx. 1 day)

Personal communication


Project work, certification preparation and certification examination in project management (approx. 5 days)

By PM-ZERT, certification body of the GPM Deutsche Gesellschaft für Projektmanagement e. V.

Quality officers with TÜV Rheinland-certified qualifications

Basics of quality management (approx. 1 day)

Terms and definitions

Quality management

Quality management systems

Standards and guidelines


Process basics (approx. 1 day)

What is a process?

Process management according to ISO 9001

Identification of processes

ISO 9001 process model


Corporate environment (approx. 1 day)

Context of the organization

Interested parties

Scope of application


Management (approx. 1.5 days)

Commitment to the QM system

Quality policy

Responsibilities and powers


Planning (approx. 1 day)

Dealing with risks and opportunities

Quality objectives and planning

Planning changes


Artificial intelligence (AI) in the work process

Presentation of specific AI technologies

and possible applications in the professional environment


Support (approx. 2 days)

Resources

Competence

Awareness

Communication

Knowledge of the organization, knowledge management

Documentation of the quality management system


Operation (approx. 2 days)

Operational planning

Requirements for products and services

Product development

Predictive failure avoidance with FMEA, QFD, Poka Yoke

External provision

Supply Chain Act (LkSG) and EU Sustainability Directive (CSDDD)

Production and service provision

Release of products and services

Control of non-conforming results


Evaluation of performance (approx. 1.5 days)

Monitoring and measurement

Internal audit

Management review


Improvement (approx. 1 day)

Non-conformity and corrective actions

Continuous improvement


Auditing and certification (approx. 1.5 days)

Fundamentals of auditing

Internal audits

Audit procedure

Auditing external providers or external parties

Certification audit


Communication (approx. 2 days)

Building blocks of communication

The iceberg principle of communication

The four-ears model

Communication behavior in audits


Project management (approx. 1 day)

Definition of project

Managing projects successfully


Total Quality Management (approx. 0.5 days)

Quality of an organization

ISO 9004: Guidance for achieving sustainable success

EFQM Model for Excellence


Project work, certification preparation and certification examination "Quality Officer with TÜV Rheinland certified qualification" (approx. 3 days)



Changes are possible. The course content is updated regularly.

Knowledge of quality-related activities is recommended for the course.

You will gain confidence in communicating with digital communication tools and technologies, and above all you will learn how to communicate in a winning and solution-oriented manner in customer contact. You will also be able to deal with complaints, process them and thus optimize customer satisfaction. You will be able to design complaint management systems and know that the focus here is on increasing customer orientation.

You will also master basic project management techniques and be able to use them with software support (MS Project). The theoretical knowledge imparted in combination with many practical exercises will enable you to carry out future projects professionally.

You will also be able to plan, introduce and maintain a quality management system and monitor its effectiveness. You will also have professional knowledge in the application of DIN EN ISO 9001 and in the planning of internal quality audits.

This course is aimed at anyone whose daily work involves contact with customers or whose area of responsibility involves external communication.

The additional qualification in project management is suitable for people from the technical, creative and/or commercial or office sector who are familiar with the planning, implementation and evaluation of projects or who aspire to such an activity.

The course is also aimed at managers and employees who are entrusted with quality management, who are to implement a QM system in practice or who would like to develop in the area of quality management.

Good communication skills are very important in all professions with customer contact. Your new knowledge will improve your career prospects in the long term.

You will also take the exam for the internationally recognized Basic Certificate in Project Management (GPM) ®. The certification exam is conducted by PM-ZERT (certification body of the GPM Deutsche Gesellschaft für Projektmanagement e. V.). V.).

An additional qualification in quality management is in demand from companies of all sizes in industry, trade and the service sector. After the course, you can provide meaningful proof of your new skills with a TÜV Rheinland-certified qualification.

Didactic concept

Your lecturers are highly qualified both professionally and didactically and will teach you from the first to the last day (no self-study system).

You will learn in effective small groups. The courses usually consist of 6 to 25 participants. The general lessons are supplemented by numerous practical exercises in all course modules. The practice phase is an important part of the course, as it is during this time that you process what you have just learned and gain confidence and routine in its application. The final section of the course involves a project, a case study or a final exam.

 

Virtual classroom alfaview®

Lessons take place using modern alfaview® video technology - either from the comfort of your own home or at our premises at Bildungszentrum. The entire course can see each other face-to-face via alfaview®, communicate with each other in lip-sync voice quality and work on joint projects. Of course, you can also see and talk to your connected trainers live at any time and you will be taught by your lecturers in real time for the entire duration of the course. The lessons are not e-learning, but real live face-to-face lessons via video technology.

 

The courses at alfatraining are funded by Agentur für Arbeit and are certified in accordance with the AZAV approval regulation. When submitting a Bildungsgutscheinor Aktivierungs- und Vermittlungsgutschein, the entire course costs are usually covered by your funding body.
Funding is also possible via Europäischen Sozialfonds (ESF), Deutsche Rentenversicherung (DRV) or regional funding programs. As a regular soldier, you have the option of attending further training courses via Berufsförderungsdienst (BFD). Companies can also have their employees qualified via funding from Agentur für Arbeit (Qualifizierungschancengesetz).

We will gladly advise you free of charge. 0800 3456-500 Mon. - Fri. from 8 am to 5 pm
free of charge from all German networks.
Contact
We will gladly advise you free of charge. 0800 3456-500 Mon. - Fri. from 8 am to 5 pm free of charge from all German networks.