Digital leadership with career-related German language support

Free of cost

by funding

The course first teaches the theoretical content from the most common economic fields, including job-related German language support. You will then be able to contribute to the development of key strategies and learn how artificial intelligence is used in the workplace.
  • Certificates: Certificate "Vocational German language support for the commercial/technical sector"
    Digital Leadership" certificate
  • Examination: Practical project work with final presentations
    Certification exam for vocational German language support
  • Teaching Times: Full-time
    Monday to Friday from 8:30 a.m. to 3:35 p.m. (in weeks with public holidays from 8:30 a.m. to 5:10 p.m.)
  • Language of Instruction: German
  • Duration: 12 Weeks

Job-related German language support for the commercial/technical sector

General language skills (approx. 1 day)

Repetition of important grammar topics and application of complex linguistic structures of German grammar

Reading and understanding texts from different areas, global and selective reading comprehension

Improving listening comprehension


Correspondence in a professional environment (approx. 2 days)

Layout and letter design

Contemporary salutations and letter introductions

Customer-oriented letters and e-mails

Reporting

Cover letters according to DIN 5008


Artificial intelligence (AI) in the work process

Presentation of specific AI technologies

and possible applications in the professional environment


Professional field of communication management (approx. 3 days)

Confident communication in the company

Forms of communication in teams

Meetings and presentations

Conflict management

Staff appraisals

Job interviews

Sales and consultation meetings

Writing offers

Trade fairs and product presentations

Complaints


Business career field (approx. 6 days)

Human resources, management and labor law

Finance and controlling

Payroll accounting


Professional field of marketing (approx. 6 days)

Advertising

Market analysis and market research

Online marketing and e-commerce


Company processes (approx. 9 days)

Restructuring, process management, process changes

Digital transformation

Changes in energy management and environmental protection

Project management


Occupational field logistics and trade (approx. 8 days)

production

Purchasing

Delivery and transportation

Retail trade


Project work, certification preparation and certification examination (approx. 5 days)

Digital Leadership

Challenges of the digital transformation (approx. 2 days)

Digital leadership - big picture

Differentiation between leadership - digital leadership - digital business leadership

VUCA environment / BANI environment

Consequences of digitalization for the market and competition

Customer expectations in the digital age


Challenges in leadership (approx. 4 days)

Leadership - basics

Motivating employees and getting to know employee participation models

Expectations of employees in the digital age

The role of the manager in digital change

Emotional intelligence as a key competence

Determining your own level of digital maturity

Agile leadership in digitalized environments


New Work / Agile Leadership (approx. 2 days)

Work 4.0 - the foundations of a new world of work

The new requirements for self-organization and self-management

Team collaboration in digital times

Forming, leading and developing teams

Virtual leadership

Networking and knowledge management with digital systems


Digital change in the company (approx. 2 days)

Selection and introduction of suitable digital processes, methods and tools

Change and transformation, ambidextrous organization (ambidexterity)

Dealing with employee skepticism during change processes

Determining the digital maturity level of an organization


Artificial intelligence (AI) in the work process / application of key technologies (approx. 2 days)

Presentation of specific AI technologies in the professional environment

Possible applications and practical exercises (prompts)

Effects of generative AI on work

Getting to know and understand blockchain, smart contracts, Internet of Things (IOT), AR/VR

Big data: collecting, analyzing and evaluating data


Business models, goals, strategies, key performance indicators and KPIs (approx. 3 days)

Analyze, plan and design value creation processes and business models

Define key performance indicators for process control

Successfully defining and measuring key performance indicators (KPIs)

Introducing Objectives & Key Results (OKRs) as a new, more agile target system


Project work (approx. 5 days)

To consolidate the content learned

Presentation of the project results



Changes are possible. The course content is updated regularly.

General knowledge of German (B1) is a prerequisite for participation in the course.

The course provides you with the necessary know-how for employment as a commercial and technical specialist, including job-related German language training, in order to achieve successful integration into the German labor market.

You will also be able to contribute effectively as a specialist and manager in a modern, digitally networked working environment. You can contribute to the development of key strategies to implement processes in a meaningful way.

This course is aimed at specialists and managers from all areas of the company who are involved in digitally networked, global work structures and want to successfully support processes and employees there.

The course is also aimed at specialists from the commercial and technical fields, taking into account an integrative component.

The course serves as proof that you have acquired in-depth know-how for the digital world. Specialist knowledge in the digital field is in demand and applicable across all industries, both in large and medium-sized companies as well as in agencies.

The course also provides you with work-related German language training to enable you to write business correspondence in accordance with current regulations and to communicate confidently both internally and externally.

Your meaningful certificate provides a detailed insight into the qualifications you have acquired and improves your career prospects.

Didactic concept

Your lecturers are highly qualified both professionally and didactically and will teach you from the first to the last day (no self-study system).

You will learn in effective small groups. The courses usually consist of 6 to 25 participants. The general lessons are supplemented by numerous practical exercises in all course modules. The practice phase is an important part of the course, as it is during this time that you process what you have just learned and gain confidence and routine in its application. The final section of the course involves a project, a case study or a final exam.

 

Virtual classroom alfaview®

Lessons take place using modern alfaview® video technology - either from the comfort of your own home or at our premises at Bildungszentrum. The entire course can see each other face-to-face via alfaview®, communicate with each other in lip-sync voice quality and work on joint projects. Of course, you can also see and talk to your connected trainers live at any time and you will be taught by your lecturers in real time for the entire duration of the course. The lessons are not e-learning, but real live face-to-face lessons via video technology.

 

The courses at alfatraining are funded by Agentur für Arbeit and are certified in accordance with the AZAV approval regulation. When submitting a Bildungsgutscheinor Aktivierungs- und Vermittlungsgutschein, the entire course costs are usually covered by your funding body.
Funding is also possible via Europäischen Sozialfonds (ESF), Deutsche Rentenversicherung (DRV) or regional funding programs. As a regular soldier, you have the option of attending further training courses via Berufsförderungsdienst (BFD). Companies can also have their employees qualified via funding from Agentur für Arbeit (Qualifizierungschancengesetz).

We will gladly advise you free of charge. 0800 3456-500 Mon. - Fri. from 8 am to 5 pm
free of charge from all German networks.
Contact
We will gladly advise you free of charge. 0800 3456-500 Mon. - Fri. from 8 am to 5 pm free of charge from all German networks.