This course will provide you with theoretical and practical knowledge from key areas of business. You will apply and deepen your understanding of the technical terminology and professional communication skills required in a professional context through hands-on exercises. You will then learn about the tasks and challenges associated with current change processes in the context of digital transformation.
-
Certificates: Goethe-Test PRO" certificate
Certificate "Change Manager (IHK)" -
Examination: Praxisbezogene Projektarbeiten mit Abschlusspräsentationen
(Change Manager:in zertifiziert durch die IHK)
Goethe-Test PRO -
Teaching Times: Full-timeMonday to Friday from 8:30 a.m. to 3:35 p.m. (in weeks with public holidays from 8:30 a.m. to 5:10 p.m.)
-
Language of Instruction: German
-
Duration: 12 Weeks
Job-related German language support for the commercial and technical sector
Professional Communication in the Workplace (approx. 1 day)
Communication in Typical Professional Situations
Using job-related technical terms in a work context
Understanding job-related texts, work instructions, and company information
Understanding Conversations and Meetings in a Professional Context
Business Correspondence (approx. 2 days)
Layout and Design of Business Letters
Modern salutations and opening lines
Writing Customer-Focused Letters and Emails
AI-powered writing assistance for emails and letters
Reporting in the Workplace
Creating Cover Letters in Accordance with DIN 5008
Artificial Intelligence (AI) in Professional Communication (approx. 1 day)
Overview of AI Tools in the Professional Workplace
Using AI to Support Professional Correspondence
Creating and Optimizing Professional Texts with AI
Opportunities and Limitations of AI in Everyday Work
Professional field of communication management (approx. 3 days)
Communication in the company
Forms of communication in teams
Meetings and presentations
Conflict management
Conducting appraisal interviews
Conducting job interviews
Sales and consultation meetings
Writing offers
Trade fairs and product presentations
Processing complaints
Business Field (approx. 6 days)
Fundamentals of Human Resources, Management, and Labor Law
Fundamentals of Finance and Controlling
Structure and Content of Payroll Processing
Understanding and Interpreting Operational Analyses, Charts, and Statistics
Professional field of marketing (approx. 6 days)
Basics of advertising
Market analysis and market research
Online marketing and e-commerce
Marketing communication
Use of AI in the creation of marketing texts
Business Processes (approx. 7 days)
Restructuring and Process Management
Process Changes Within the Company
Digital Transformation
Energy Management and
Environmental Protection in the Company
Project Management
Occupational field logistics and trade (approx. 8 days)
Production and
Purchasing and procurement
Delivery and transportation
Retail trade
Project work, certification preparation and certification exam "Goethe-Test PRO" (approx. 6 days)
Change Manager (IHK)
Fundamentals of Industry 5.0 and Digital Transformation (approx. 3 days)
Industry 5.0 – Sustainable, Human-Centered, and Resilient
Developments from the Past to the Present
Digital Revolution or Natural Evolution
The Key Building Blocks for a Factory of the Future
The Impact of Industry 5.0 on the Economy and People
The Technical Foundation – Intelligent, Digitally Networked Systems and Production Processes
Digital Transformation as a Continuous Process of Development
Artificial Intelligence and Generative AI as Drivers of Transformation
Opportunities and Limitations of AI in Everyday Work Life
Legal Framework: The EU AI Act
Personal Adaptability in the Context of New Work (approx. 4 days)
The New Work Era
Putting People First
The New World of Work—More Digital, More Mobile, More Efficient, and More Connected
The Old Workplace—A Look Back
The New Workplace – Current Status
The Workplace of the Future—Video Conferencing, Remote Work, and Robots
Global Teams: The Key Building Blocks for Successful Global Collaboration and Teamwork
Self-organization and self-management in the New Work era
Agile Learning and Knowledge Management in the Digital Age
AI-powered tools for self-organization and knowledge management
An Overview of Models and Tools for Modern Conflict Management
The Opportunities of New Work and Work 5.0
Systems and Processes (approx. 3 days)
Process Analysis with a Focus on Digital Transformation
AI-powered process mining for process optimization
Lean Management – Rethinking Leadership Processes
Design Thinking – An Insight into the New Approach to Problem Solving and Idea Generation
AI as an ideation partner in Design Thinking
Scrum – An Approach to Agile Project and Product Management
Change and Innovation Management (approx. 5 days)
Analyzing Change—The Beginning of the Change Process
Tools and Instruments in the Change Process
AI-powered analysis and forecasting tools in the change process
Designing a Change Architecture—The “Core Competency” in Change Management
Success Factors in Change Management
Dealing with Resistance
The Importance of Change Communication
Generative AI in Change Communication
Innovation Management – Change Management as a Driver of Innovation
The Innovation Process: Planning, Implementation, and Performance Monitoring
AI as a Driver of Innovation for New Business Models
Change Monitoring in Change Processes (approx. 2 days)
Agile Reporting – Progress Tracking
AI-Powered Reporting and Data Analysis
Communication Controlling—Planning, Management, and Monitoring of Corporate Communications
AI-powered sentiment analysis in communication management
Project work (approx. 3 days)
To consolidate the content learned
Presentation of the project results
Changes are possible, the course content is updated regularly.
The course provides you with the necessary know-how for employment as a commercial and technical specialist, including job-related German language training, in order to achieve successful integration into the German labor market.
You also understand the importance of change and innovation for business success and know the impact of changing processes and structures on the working environment. You are familiar with the roles in a modern company, you can develop strategic plans and then evaluate their success.
The course is aimed at commercially oriented individuals who face the entrepreneurial challenges of digitalization and introduce or support it in the company and in the team.
The course is also aimed at international professionals with a business or technical background who wish to improve their technical and job-related communication skills in order to enter the German job market.
Specialists and managers who are familiar with digital processes and can bring them into the company are in demand across all industries. Interdisciplinary knowledge in the digital field can be used in large and medium-sized companies as well as in agencies.
In addition, the course provides you with job-specific German language training so you can draft business correspondence in accordance with current guidelines and communicate confidently with both internal and external stakeholders. With the “ alfatraining ” certificate, you can demonstrate the professional skills you’ve acquired, making it easier for you to enter the workforce and advance in your career.
Your meaningful certificate provides a detailed insight into the qualifications you have acquired and improves your career prospects.
Didactic concept
Your lecturers are highly qualified both professionally and didactically and will teach you from the first to the last day (no self-study system).
You will learn in effective small groups. The courses usually consist of 6 to 25 participants. The general lessons are supplemented by numerous practical exercises in all course modules. The practice phase is an important part of the course, as it is during this time that you process what you have just learned and gain confidence and routine in its application. The final section of the course involves a project, a case study or a final exam.
Virtual classroom alfaview®
Lessons take place using modern alfaview® video technology - either from the comfort of your own home or at our premises at Bildungszentrum. The entire course can see each other face-to-face via alfaview®, communicate with each other in lip-sync voice quality and work on joint projects. Of course, you can also see and talk to your connected trainers live at any time and you will be taught by your lecturers in real time for the entire duration of the course. The lessons are not e-learning, but real live face-to-face lessons via video technology.
The courses at alfatraining are funded by Agentur für Arbeit and are certified in accordance with the AZAV approval regulation. When submitting a Bildungsgutscheinor Aktivierungs- und Vermittlungsgutschein, the entire course costs are usually covered by your funding body.
Funding is also possible via Europäischen Sozialfonds (ESF), Deutsche Rentenversicherung (DRV) or regional funding programs. As a regular soldier, you have the option of attending further training courses via Berufsförderungsdienst (BFD). Companies can also have their employees qualified via funding from Agentur für Arbeit (Qualifizierungschancengesetz).